We had some fairly interesting imagery to work with. This piece here served to inspire a large number of the initial iterations of the design; colors, space, mood. It ultimately landed us where we are today.
Hold That Thought
The first thing we had to do was provide an initial marketing platform for Micah, company owner, and his team. Right away we built a WordPress one-pager and a blog from which he could start to generate buzz in the familiar editing UI that WordPress provides.